New information following the change in COVID-19 alert levels.

Bachelor of AgriCommerce (Agricultural Economics)

Key facts

    This programme is not currently accepting applications

A job before you graduate

At Massey many of our AgriCommerce students have jobs before they even graduate.

Find out more about the Bachelor of AgriCommerce parent structure.

What is it like?

Become a leader in the agrifood industry

Massey’s agricultural economics major will enable you to become a sought-after agribusiness professional who can analyse company and market behaviours, structures, the competition and regulatory issues.

What will you learn?

You will learn what works and what doesn’t in agribusiness and why; what influences consumer demand and how to predict it.

In the Bachelor of AgriCommerce (Agricultural Economics) you’ll gain the applied economics and agribusiness skills necessary to analyse markets and policy regulations. For example, you’ll find out how to price fresh milk, learn about the supply and demand of wine, international trade partnerships and incentives and the regulations required to protect New Zealand’s clean green image.

Agricultural economics is the study of applied economics in relation to optimising the production and distribution of food. This has applications for farmers, the industry and broader government.

Join a world-leading university

You will gain from the expertise of our world-leading lecturers and tutors. Our programmes in agribusiness combine our world-leading expertise in both business and agricultural-related areas.

Our proud record dates back to 1927 when we offered New Zealand’s first degrees in agriculture and horticulture.

Massey is world-ranked and New Zealand’s No 1 university in agriculture according to the QS (Quacquarelli Symonds) rankings. We are also ranked in the top 100 universities worldwide for agriculture by the ShanghaiRanking's Global Ranking of Academic Subjects.

We are ranked No.1 in New Zealand and in the top 150 universities worldwide for our business administration programmes by ShanghaiRanking and in the top 250 by QS.

Practical experience while you study

During your degree you will gain a huge amount of practical experience. This experience will include at least 26 weeks of paid employment undertaken in agriculture and related sectors. That will give you an advantage with potential employers.

Relevant international knowledge

Massey’s AgriCommerce programme aligns itself with agribusiness industries throughout the world - ensuring our graduates have the skills and industry knowledge employers want today, and in the future.

A growing, innovative industry

New Zealand’s economy is dominated by agriculture and food - it generates tens of billions in export earnings a year and international demand is predicted to continue to grow. Join the large group of Massey students that have secured jobs before they graduate. They have gone on to become leaders in the industry.

Relevant international knowledge

Massey’s AgriCommerce programme aligns itself with agribusiness industries throughout the world - ensuring our graduates have the skills and industry knowledge employers want today, and in the future.

Massey graduates and staff are helping to define the future of our nation’s agriculture and food businesses.

Earn more

A 2017 Ministry of Education publication The post-study earnings and destinations of young domestic graduates showed that those who complete a qualification in a science, agriculture, technology, computer science, engineering or mathematics field of study have high relative earnings after they complete their study compared to the national median. Earnings can be substantially more than other graduates.


There are a number of scholarships available for those planning to study AgriCommerce.

A good fit if you:

  • Think analytically and logically
  • Are comfortable working with numbers
  • Would like to have a career associated with agriculture or horticulture, in a business/commercial capacity
  • Want to solve real world problems


New Zealand’s agribusiness sector is flourishing, and there is strong demand for graduates. Careers range from running large farm-based businesses through to international trade. Massey's AgriCommerce programme brings in the most recent developments in both business and primary production, because we actively research in all our subjects. Therefore, you'll have the knowledge and foundation skills for several career paths.

Potential careers from the agricultural economics major include

  • Rural banking
  • Food processing expertise
  • Government policy advisor/maker
  • Bank economist
  • Banking
  • Working for a research institute

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