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This course examines the customer experience when navigating physical and virtual store environments. It explores the theory and practices used to design retail premises and on-line environments that enhance the customer experience, maximize sales and provide a return on investment.
|2020||Semester Two full semester||Internal||Auckland Campus|
|2020||Semester Two full semester||Distance|
|2021||Semester Two full semester||Internal||Auckland Campus|
|2021||Semester Two full semester||Distance|
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